Stewart Price acquirers 40% stake in CVA’s sister company Alpha Seats Ltd

Stewart Price acquirers 40% stake in CVA’s sister company Alpha Seats Ltd

Long-term employee Stewart Price has acquired a 40% stake in our sister company Alpha Seats Ltd, coinciding with the company’s rebranding. Having dedicated over a 2 decades to the Alpha, Stewart brings invaluable insight into the industry and an unwavering commitment to quality and customer satisfaction. His investment not only strengthens his stake in the company but also underscores his vision for its future. The rebranding initiative includes a refreshed logo, updated e-commerce website and enhanced marketing strategies, all designed to resonate with modern consumers while maintaining the high standards that have established Alpha Seats Ltd as a trusted name in the vehicle passenger seating industry.  

With the help of Managing Director Michael Brooks, Stewart has been instrumental in establishing a fully British made product, with everything form seat frames, foams and seat belts all being manufactured here in the UK.  Alpha Seats is now well-positioned to redefine its market presence and continue delivering exceptional value, setting the stage for a successful future in the vehicle passenger seating sector.